The Crowdfunding Option
We've been involved with several music videos, short films and startups that have used Kickstarter to raise money for their projects. We've even produced some of their pitch videos at a low cost... with just enough production value to get their point across to their hopeful donors. While certainly not for everybody, it's a valuable and plausible resource for those who don't yet have the capital to self-fund.


Got fans? You're halfway there.
It's not a fail-safe way to raise money but it does boast a fairly high success rate with music in the top 3 of most the successful types of campaigns. Those who make their crowdfunding goals usually have at least a small, pre-existing fan base, a comfort (or at least a feigned comfort) with asking for financial support and the time to spend on social media pushing the campaign out to the masses. While film/video has a lesser success rate at 40% (still not bad) it's probably because it's the most popular project-type that people seek funding for. Also, knowing how much money you need without getting too over-zealous with the campaign amount definitely helps, because with Kickstarter, it's all or nothing! Why is that good? Because your fans would rather donate money to a campaign that assures them results upon its success or their money back if it goes bust. We’ve tried other crowdfunding sites that allow users to keep the money regardless of the campaign’s success but I don't recommend them.



Please take a look at some of the successful projects we've produced on Kickstarter and whether your planned music video budget is big or small, let us know if it's something you're interested in pursuing. While we aren't in the business of securing funds for production, we will certainly post about your campaign, help where and when we can through social media and give you some tips on making yours successful.